Creative consultant and TikTok creator Robyn Delmonte is rebranding the “Brand Deal” and shifting how brands look to work with creators. The visionary behind @GirlBossTown, affectionately known as “the idea girl,” Robyn delivers cutting-edge insights on creative strategy and digital branding, as well as eerily accurate trend forecasts. Her fresh takes on harnessing community power and fostering authentic brand connections are invaluable for businesses looking to thrive in the ever-evolving digital landscape.

After graduating college, Robyn worked multiple 9-5 jobs while quickly realizing the creative industry she aspired to work in seemed highly unobtainable due to the disconnect in her creative and digital skill set versus what’s highlighted on a traditional resume.

Frustrated with this outdated process, @GirlBossTown joined TikTok in 2021 seeking innovative ways to expand her network and have a creative outlet. Robyn started sharing elaborate marketing ideas, pitching out of the box community driven collaborations, and rewarding brands with the “GBT Stamp of approval.” This “digital resume” finally spoke to brands in a way that translates - community engagement, trend forecasting, and a map to the ever changing digital landscape from the consumers POV.

In a matter of two years, Robyn has successfully branded herself as “The Internet’s Agent” and launched a full-fledged creative consulting business from her iconic couch — along with documenting this process and bringing her audience along on these innovative creator led campaigns with brands such as Beis, Weight Watchers, Instacart and more! A Forbes 30 Under 30 honoree, Robyn is a testament to the power of personal branding and creative strategy in the modern digital age.